Cultural Planning

This four-minute-long animation was commissioned by the Institute of Cultural Planning – a local cultural institution from Gdańsk. its purpose was to introduce the idea of cultural planning to a wider audience and to promote the idea with other cultural institutions. The animation had to be synchronised with the recorded narration. The visual style was not set initially. The key direction was to make it universally understandable. I started with drawing static illustrations. After the style was agreed on, I developed the movement.